Branded Content

Branded content and native advertising production Sydney

In Australia, 86% of viewing across all devices is spent on TV (Nielsen, 2017)

Our Process

                              

Connecting brands with audiences

As filmmakers our job is to create beautiful content. As producers our job is to develop stories that communicate your brand’s message and connect with your audience. At Global Pictures we do both of these things and our job starts with understanding your message.

BRANDED CONTENT COMBINES

ADVERTISING & ENTERTAINMENT

After exploring your brand in-depth, we’ll work with you on developing an outline before our director and writer develops the script. Our key objective in this stage of the creative process is to ensure your message is communicated while delivering your engaging content. Once the script writing process is complete, we move to all other areas of production.

NSW DEPARTMENT OF EDUCATION

CASE STUDY

Recently, Global Pictures were approached by the NSW Department of Education to produce a short film to introduce primary students to the hospital school system. The film aims to communicate to children and their parents in a fun and entertaining way about how the hospital school system works.

The main character is played by a puppet named Abigail, who is attending her first day of hospital school. It also has a social component and, as a carefully devised piece of branded content, will be used to increase public awareness of the hospital school system.

Global Pictures assembled the cast and crew, including an award winning comedy writer and an acclaimed master puppeteer and delivered a high level production, designed to achieve its goals.

Other key creative areas of production also included a rich sound design and specially composed music. The film is created as a musical with a primary school aged audience in mind. A musical interlude makes for a fun transition from the classroom to the hospital ward.

TESTIMONIALS

  • BarrickBarrick
  • CaltexCaltex
  • Epic EnergyEpic Energy
  • Gilbert + TobinGilbert + Tobin
  • HinoHino
  • NSW GovernmentNSW Government
  • ProtonProton
  • Rashay’sRashay’s
  • ToyotaToyota
  • TAFETAFE
  • XstrataXstrata
  • ACUACU
  • Mortgage HouseMortgage House
  • LowesLowes

Begin pre-production today

LET’S DISCUSS YOUR PROJECT